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How To Find a 2D Artist Who Is Suitable for Your Business

2D artists create attractive characters, backgrounds, textures, and props. Working with a 2D expert is crucial to stay competitive in art. 2D art is all about visuals, and your artwork's success depends significantly on your design and style. There are a lot of talented 2D artists in the industry; however, determining the right artist might be a problem for many.  

Where Are 2D Artists Found?

Several platforms you can place your job post adverts on, such as Indeed, Monster, LinkedIn, and Glassdoor. After this, consider the artist with vast knowledge and skills in 2D art. As you look for one, you should make several considerations, which I will discuss in a few.

How To Find the Right 2D Artist

Below are some tips you should consider when finding a 2D artist:

Understanding of the basics of 2D art

The primary art fundamentals are the beginning of any 2D artist. Skilled 2D artists working with a flat image must know about lighting, shading, objectives, and anatomy of the project at hand. Carefully evaluate the natural elements of their art and the flow of their complete work put together. These artists should be familiar with the details of art, that is, line, shape,  texture, and color, as well as design principles such as pattern, emphasis, contrast, and balance. Understanding the basics also entails the tools and techs used to make 2D art a success. Talented artists must know where and when to use a specific tool, for example, when shading or during brushwork. 

Look at an artist's portfolio

Their portfolio will show you the 2D artist's collection of previous works and their skills and design. A portfolio is crucial to understand an artist's strongholds and weaknesses and if they fit your project considering their experience and past tasks they've worked on. When going through a given portfolio, try to get the artist to take you through it to get a better sense of what it holds in terms of their skills and best works. Also, pay close attention to the standard of their work, style and design used in different artworks, and how their work aligns with your requirements for the project. 

Ask the 2D artist to refer you to past customers

It's a great way to get insights into how an artist operates and whether they deliver correctly. Get to inquire the following from the other clients:

• If the artist was fun to work with?
• Do they deliver on time?
• What was the quality of their work?
• How collaborative were they?

The answer to these questions will guide you in choosing the artist or keeping on with your search. Remember, when looking for an expert in 2D art, take as much time as possible because working with unskilled artists will eventually disappoint you. Also, get references from their websites and social media reviews. 

Be clear and precise about your goals

Give the artist precise and attainable goals, budgets, and timelines for your project early enough to ensure that you have a successful collaboration from the start. With this, the 2D artist will easily understand your requirements and strive to meet them. It will be wise to take note of the following when communicating with the artist:

• Aim of the project.
• Your target audience.
• The type of message to pass.
• Explain your financial status.
• Set achievable deadlines.

Finally, you must relax and trust your instincts as long as you feel you have the best artist for your project. 

What Are the Essential Tools for 2D Artists?

Tools used in 2D artwork are crucial to ensure the final product is of the desired quality. 2D artists must use the right tool for the proper purpose. Great art fills the world with beauty and inspiration. Any great 2D artist will tell you the power of having the suitable tool and ability to differentiate a masterpiece from fumbled results. Let's look into some of the essential tools used by 2D artists:

Sketchbook

Any finished product starts with a sketch, regardless of an artist's prowess. A graphic provides a platform to lay your ideas before they fully take form. Here, it would help if you had a pen or pencil to draw rough shapes of your imagination. Sketchbooks are cheap and portable; therefore, anyone can have one and start with the creative process. When buying a sketchbook, ensure one that is large enough but, again, small to suit your needs as you travel. 

Quality molding materials

If you are looking to start the art of sculpting, ensure you get the best materials because these determine the quality of your product. For instance, molding materials such as Hydrospan simplify your work by creating refined molded parts that you can use to make your project a success. To beginners in 2D art, using suitable materials may seem unnecessary until your skills increase and technical problems become evident. 

Sketching materials

With a sketchbook, it's time to take a step and bring your creativity to life on the empty page. Depending on your needs, it's up to you to decide the right tool for your sketch. There are various sketching materials, such as graphite pencils, regular pencils, and ink pens. However, most artists use graphite pencils because they are reliable and ideal for creating clear and neat sketches.

Painting canvas

2D artists who venture into painting require a lot of canvases; again, consider the type of material to work with. Depending on your needs, canvases are of different sizes, textures, and weights. The surface of the canvas you choose, rough, medium, or smooth, can impact your painting. It is also wise to work with canvases of more weight as they last longer and can help you save on cash. 

Palettes

It's a flat surface made of wood or plastic, where artists mix different colors to create a new color. Most 2D artists prefer palettes they can comfortably hold, so they work freely without moving. While mixing paints, be creative enough to create something visually appealing and inspiring to the general public. 

Software tools

2D artists also employ the use of digital applications as tools to beautify and create their artworks. Some of this software is free to use, while others will require some cash to have them. Examples of this digital art software include Adobe Photoshop, the leader in creating outstanding designs, and Procreate, which is available for iPad users. GIMP is free and does impressive work too, and many more. 

Conclusion

2D artists are significant for businesses as they avail the visual idea of a  product or service on the market through engaging brand logos, advertisements, animations, and even illustrations. These visual representations lead to improvement in sales as long as the message being conveyed is clear and attractive. The tips above will be of great help in helping find a 2D that will benefit your business. Reach out to us for excellent professional 2D artist services.