https://www.youtube.com/watch?v=WXA559KNopI I will reference this video in this post.
This video brings up some really good points that i think we should think about. It starts off by talking about the community perspective on micro transactions. Allot of people dont really like it but its not necessarily a bad thing if done right. And keep in mind we may actually do a great job on paper but the community perspective could seriously have an impact on the amount of money they are willing to spend.
And interesting point got brought up though. Someone mentioned "How many non paying customers do you expect me to buy bandwidth for?" The answer? As many as you can. Its import to see the amount of people playing our game almost as valuable if not more than actual dollar signs.
Ive read this before elsewhere but the idea is that the more people you have playing your game will inherently increase the amount of money that game makes. community is a powerful thing in this day in ages and they can get more done than we ever could. For things such as word or mouth and simply being the game everyone's playing i think we all understand how that works.
An interesting topic that got brought up i wanted to talk about with all of you was the idea that we should let players earn every type of currency. Even the paid ones. the video goes on and gives four good reasons
Players will think its fair. Absolutely i agree with this. Its interesting to think the amount of time and people who would give whatever they need to in order to get that sweet juicy gold or platinum. We wont ward off as many players who in turn will bring more people to the game as well.
The shop doesn't really get touched until someone uses it for the first time. Look we can either shove the shop in their face or not. But either way the player is going to do everything they can to experience the "fun" content before they even give thought to the goodies in the shop. And some might not even look at it all if we dont give them a reason to, By giving currency away we encourage them to not only look at the shop which i hope wont be shoved in their face but also purchase something as well with currency they may or may not have spent money on.
If it takes time people will pay. If we lock the good currency behind super hard and annoying and time consuming task them some people especially those with good jobs and no time would rather pay to have that content right now rather than later. This is a great point.
If you dont people with no money wont play. Some people dont have money. or jobs. But they have all the time in the world to play the game and master it for everything we have to offer. If we deny access to these people we are deny access to youtubers, kids, disabled people,people with family's, and so many more. Not only will this affect our numbers but who knows maybe those people may actually end up paying or even bringing paying customers in. I know i bought a world of warcraft subscription when i watched my dad growing up.
Now the whole entire reason i even brought all this up with this video is because of something they say halfway through
Never sell power.
Now this could mean all sorts of things. Such as going straight pay to win offering the best gear for the best price. But could even be....selling content that makes you stronger. In anyway. The players are savage I know i dont just speak for myself here when i say i am one of them.
This brings up something i actually witnessed with another free to play game by epic games called paragon. in this game they sold card packs that you spent with the in game currency you get for free. These cards made your dudes stronger (it was a spin on the moba genre) And it was the entire gimmick for the power fantasy. Well this is why its important to look at these things. Because they "sold" for actual money an reputation(the free currency) booster. For x amount of days or x amount of games. Well the fan base blew UP Because they considered this unfair and they were taking things too far.
Whether or not they were didnt matter. The community thought it was pay to win because you could pay to speed up your currency grind to buy more cards which were RNG based on top of that. It went so far that they completely relooked at their system.
so what can we learn from that? The community is incredibly sensitive and we have no choice but to be sensitive to that.
the video goes on to mention a few other things i encourage you all to check it out but what i wanted to take away and bring to this conversation is this. We shouldnt be selling power. We should be selling convenience.
Now take a look at League of legends or other models they primarily dont sell power. Yes you could spend money and actually buy units and get power. But those are available with time and play for non paying customers. But they sell cosmetics. Sometimes for outrageous prices like 15$
And people pay.we could sell other things such as slots for units/equip whatever. give them enough at first so they dont think they would ever need them but oh they will need them later.
What are your guys thoughts?
By :
1/29/2018 4:02:50 PM